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Hitachi Solutions America Launches Engage for Equipment Dealers


Oct 11, 2018 - 2 months ago

By Supply Post

Hitachi Solutions America, a leading provider of global industry solutions powered by the Microsoft Cloud, has launched its latest addition to the Engage product line. Engage for Equipment Dealers offers dealers of heavy machinery and equipment an end-to-end solution that automates and streamlines processes and gives unprecedented insight into business data. The solution helps them better support sales team efforts, increase opportunities and revenue, improve post-sales service and sales, and enhance the overall customer experience.

Antiquated management systems and processes have resulted in millions of dollars in missed revenue for heavy equipment dealers. Engage for Equipment Dealers centralizes and simplifies sales, equipment, and service operations — bringing all data under one platform, where it can be leveraged to enhance efficiency and profits. The solution also gives dealers 360-degree visibility of the entire customer lifecycle, so they can effectively manage operations, amplify post-sales and service revenue, and strengthen customer and vendor relationships.

“In a competitive industry that relies heavily on customer relationships, it’s critical that heavy equipment dealers join the 21st century and tap into the real-time account and equipment information that runs their business,” said Brad Koontz, vice president of product management for Hitachi Solutions America. “Engage for Equipment Dealers is a quick and painless way to do it. Not only does it modernize their systems, it provides complete visibility into their data to better manage operations, maximize opportunities, and provide better customer service.”

Some of the key sales and service functionality and benefits include:

  • Track and manage sales activities to increase efficiency and reduce costs
  • Grow and manage the sales pipeline
  • Manage equipment demos and trade-ins as part of the sales process
  • Better manage inventory
  • Extend equipment lifespan through a proactive service model
  • Increase performance and profitability of the service centers

The integrated solution has a robust workflow engine that automates sales and service processes, establishes consistent best practices, and personalizes and enhances the customer journey. Engage for Equipment Dealers is also mobile ready, allowing access to customer and equipment data and history online and off. This enables proposals, quotes, and pricing on the go and enhanced service and repair capabilities.

Cloud-based, Engage for Equipment Dealers is built on Microsoft Dynamics 365, making it a cost-effective, scalable, low-risk opportunity to implement the latest technology and provide a competitive advantage.  


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