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Daimler Trucks North America Delivers First U.S. EPA 2010 Fleet To Meijer


May 3, 2010 - 8 years ago

By Supply Post

Daimler Trucks North America (DTNA) announced delivery of its first fleet of U.S. EPA 2010 trucks to Meijer, an EPA SmartWaySM award-winning supercenter retailer headquartered in Grand Rapids, Mich. Meijer placed one of the nation’s first 2010 fleet orders, purchasing 75 EPA 2010 Freightliner Cascadia® trucks equipped with Detroit Diesel DD13™ engines and BlueTec® emissions technology.

Designed to be one of the most aerodynamic trucks ever, the Freightliner Cascadia Day Cab exceeds the EPA SmartWay voluntary specifications that improve fuel economy and reduce emissions. In combination with the Detroit Diesel DD13 engine and BlueTec 1-Box™ emissions control system, Meijer’s new fleet of Freightliner trucks will dramatically improve fuel efficiency while reducing emissions to near-zero levels of nitrogen oxides (NOx) and particulate matter as measured at the tailpipe.

When compared to an average EPA 2007 truck and over an average vehicle lifetime of one million miles, the new, clean emissions 2010 Freightliner Cascadia with the DD13 engine and BlueTec will reduce fuel consumption by nearly 11,500 gallons of diesel fuel per truck, reduce fleet fuel costs by nearly $30,000 per truck, reduce CO2 emissions by 124 U.S. tons per truck, reduce NOx emissions to near-zero – eliminating approximately seven U.S. tons per truck.

As a fleet of trucks, Meijer’s investment in environmentally-friendly 2010-compliant trucks will actually save the company money, reducing fuel consumption by more than 800,000 gallons of diesel fuel and reducing fuel costs by more than $2 million over the lifetime of the fleet as compared to deploying less advanced technology. Thanks to their fuel efficiency, this same Cascadia fleet will reduce CO2 by 9,300 U.S. tons while virtually eliminating 525 U.S. tons of smog-creating NOx from the air.

Meijer operates 191 stores throughout the Midwest. In addition to being an early adopter of the 2010 emissions control technologies, Meijer is known for innovative approaches and implementation of a variety of green initiatives such as the installation of rooftop wind turbines on a number of its stores. In October 2007, the U.S. Environmental Protection Agency SmartWay Transportation Partnership awarded Meijer its Environmental Excellence Award for leadership in conserving energy and lowering greenhouse gas emissions from its transportation and freight activities. The replacement of older Meijer fleet trucks with 2010 Freightliner trucks with Detroit Diesel engines and BlueTec emissions systems is a continuation of Meijer’s green initiatives.

Meeting Meijer’s specification for a short wheel base and tandem axles attests to the commitment and extensive efforts made to develop BlueTec as an adaptable system that could be configured for almost any application. The optimized chassis packaging on the new 2010 Meijer fleet trucks delivers maximum freight and fuel efficiency, manages overall vehicle weight distribution, and maintains vehicle maneuverability.

According to Tom McCall, vice president of logistics for Meijer, the pairing of the aerodynamic Freightliner Cascadia with the DD13 engine and BlueTec effectively matched Meijer’s criteria for reliability, fuel economy, durability and serviceability. “We’re extremely proud to be one of the first companies to deploy these clean driving 2010 trucks,” said McCall. “While it’s thrilling to be at the front end of the rollout of such innovative technology, it’s also exciting to partner with another Michigan-based company, Detroit Diesel Corporation, to help stimulate the economy and provide jobs right in our own backyard.”

Daimler’s commitment to meeting environmental challenges is reflected in the company’s early adoption, research and development of selective catalytic reduction (SCR) technologies to meet the needs of North American trucking.

“DTNA has invested more than a decade in the design and evolution of emissions technologies to optimize the entire powertrain system for our North American trucking customers. We’re especially pleased to have been chosen by Meijer as their supplier of choice for the first fleet order of U.S. EPA 2010 trucks,” said Randy DeBortoli, EPA 2010 program manager, Daimler Trucks North America.

“Meijer is at the forefront of business and environmental strategies, and we’re proud to deliver Freightliner trucks with Detroit Diesel engines and BlueTec to them as a proven technology and total vehicle solution that will deliver a significant return on their emissions technology investment.”


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